Virtual Reality (VR)

vir·tu·al re·al·i·ty – noun

1. The computer-generated simulation of a three-dimensional image or environment that can be interacted within a seemingly real or physical way by a person using electronic equipment, such as a head mounted display (HMD) with a mobile phone or computer.


Head Mounted Display (HMD) Immersion


Google Cardboard


Samsung Gear VR


Oculus Rift CV1


HCT Vive


Mobile / Wireless VR

The most familiar kind of VR headset is wireless. These include the primarily cheaper devices into which you slot your smartphone, like Google Cardboard, or mid-range products like Gear VR. The biggest benefit of wireless VR is the complete freedom from cables it provides, and the ability to use it anywhere. Mobile / Wireless VR allows for a mid to high level of immersion and lower level of interactivity within experiences.

Tethered VR

Most high-end VR headsets are tethered, primarily because of its processing power. When things start getting more complex and processor-heavy, such as expensive gaming PCs, a tethered connection is necessary. Tethered virtual reality allows for the highest quality and most interactive virtual reality experiences.


We think [virtual and augmented reality have] the potential to transform how we interact with almost every industry today, and we think it will be equally transformative both from a consumer and an enterprise perspective.

- Heather Bellini